Spearfish Economic Development Corporation (SEDC) recently received a $3,000 grant through Black Hills Energy’s Economic Development Grant program to support ongoing marketing efforts targeted toward recruiting additional outdoor product companies to the Spearfish area. The marketing initiatives are dually geared toward workforce attraction.
Spearfish’s outdoor attractions and active lifestyle appeal have been recognized by numerous organizations and publications and have already helped to attract a handful of outdoor-centric companies to the community. SEDC is working hard to encourage more companies of this nature to relocate or expand to the area as they create the type of clean industry and good-paying jobs the community desires.
“This grant will significantly enhance our ongoing marketing strategies,” said Kory Menken, SEDC Executive Director. “Thanks in part to past grant support from Black Hills Energy, SEDC has made significant inroads with the outdoor recreation community and looks forward to capitalizing on the increased interest in South Dakota resulting from the circumstances of 2020.”
Within the past several years, SEDC has attended a variety of strategic tradeshows including the Outdoor Retailer Summer Market and the International Fly Tackle Dealer show. Participation in these shows provided SEDC with the unique opportunity to connect directly with key decision makers and influencers from the outdoor product market and has resulted in continued communication with over three dozen prospective companies. This newest grant will allow SEDC to continue to place advertisements in key regional and national publications, as well as boost existing social media, video, and website efforts.
“At Black Hills Energy we are committed to helping our customers and communities thrive and grow.” said Marc Eyre, Vice President of Electric Operation at Black Hills Energy. “Spearfish offers world class outdoor recreation opportunities, so we were very excited to support SEDC through our Economic Development Grant program as we work together to bring additional outdoor businesses to the community.”